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Louis Amestoy

Growing up in Southern California, Louis Amestoy remained connected to Texas as the birthplace of his father and grandfather. Texas was always a presence in the family’s life. Amestoy’s great-grandparents settled in San Antonio, Texas, drawn by the city’s connections to Mexico and the region’s German communities. In 2019, Louis Amestoy saw an opportunity to make a home in Texas. After 30 years of working for corporate media chains, Louis Amestoy saw a chance to establish an independent voice in the Texas Hill Country. He launched The Lead to be that vehicle. With investment from Meta, Amestoy began independently publishing on Aug. 9, 2021. The Amestoys have called Kerrville home since 2019.

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Louis's Latest Articles

Rep. Chip Roy launches tirade against masks in U.S. House of Representatives

Despite surge of cases in his district, Roy attacks vaccines and masks

Kerr County COVID-19 hospitalizations continue to climb

18 people are admitted at Peterson Regional Medical Center with COVID-19

Charity Ball is set for a grand re-entry into Kerrville social life

After three postponements, thanks to COVID-19, the Hill Country Charity Ball will celebrate with its largest event ever

Course in civics a confusing one in Texas

Senate Bill 3 passes with removal of specific Civil Rights teachings, but senators say that Texas State Board of Education is responsible for guidelines

Movement to Kerr County is flat, but the 2020 Census may shed light on population surge
Kerr County weighs in on public lands battle with feds

A plan by President Joe Biden to expand public lands is a non-starter in Texas Hill Country

The great COVID-19 pivot

Gold Cup Live was born by chance, now its driving major revenue for one Kerrville business and the future is very bright

Kerr County granted FEMA assistance after winter storm — finally
Moser announces retirement from Kerr County Commissioners Court

With a year left in his second term, Moser says he will step down on July 23

Kerr County unemployment hovers at 4.8%

The April numbers show a decline in unemployment, while there are plenty of positions available for those looking for work